Posts Tagged advocacy efforts
The Problem With Music Advocacy
Have we, as an interested group in music education, damaged our own efforts simply by labeling it as “music advocacy?” I, along with many music educators, am very thankful for “VH1 Save the Music,” and other music advocacy efforts. But only those who are already passionate about the value of music education truly champion those efforts. Although the term, “music advocacy,” has its place within the circle of music supporters, it is a misrepresentation in general society.
The word, “advocacy,” indicates helping an underdog. It places it in a category of sympathetic efforts toward something worthwhile in need of saving. Contemplate the term, “child advocate.” What pictures come to mind? Visual images of children in need pulling on your heart-strings of giving, right? We love them and want to do more for them, but invoking emotions of sympathy only reaches a few. Think of all the phrases that include the word, “advocate,” or “advocacy.” What is your instant emotion? pity? charity? sympathy? empathy? left-wing? righteous? desire to fight for the cause?
Tags: advocacy efforts, child advocate, heart strings, music advocacy, music education, music educators, music supporters, problem with music, vh1, visual imagesRelated posts
Example of true viral marketing, The Child Protection Community
Going viral has never been easier, as a matter of fact it is as simple as a click away, or several. The one thing to keep in mind about going viral is this, like a true virus it takes time to grow. It does not happen overnight, by any means in most cases. So do not get in a hurry, you tell a few people, and they then tell a few people whom in turn tell more people, until finally hundreds then thousands of people are telling others about it.
A good example of viral marketing www.TheChildProtectionCommunity.net ,they give people a reason to share their site with others. Features like free websites, free tech support, free promotion of those new websites, Free sex offender data bases anytime 24/7, plus much more give folks a reason to go there and also to share it with others.
Tags: advocacy efforts, child advocacy groups, free promotion, free websites, joe tillman, matter of fact, pocket expense, sex offender data, true virus, viral marketingRelated posts